ilovegorgeous was started in 2006 by friends Lucy Enfield and Sophie Worthington. Both mothers with a background in fashion, they realised that the only way to dress their children as they really liked was to do it themselves. Six months after their first collection was launched they could count Kate Moss, Claudia Schiffer, Stella Tennant and Sam Taylor-Wood as their customers and Selfridges had opted for an exclusive.
ilovegorgeous was born out of a fascination with fabric, colour, trim silhouette and a little hint of sparkle. Fun and feminine, the aim of the brand is to make everyday and party wear for girls who love to be girls and aren’t afraid to show it.
Inspiration is drawn from everywhere – a slogan, an icon, a colour. Everything makes the team at ilovegorgeous tick and they love to mix up colours and textures and trims to create beautiful unusual clothes that girls all over the world will treasure and love to wear.